UR-IN THE GAME creates an entertaining and innovative way to use the restroom that captures the full attention of users. The game uses capacitive touch sensors built into a urinal and consists of three targets, with three Neopixel lights that lie directly above each target. The game begins when a person urinates on one of the three targets. After that, a blue light will flash over a random target and will continuously switch at random for the duration of the twenty-second game. The goal is to hit the blue target. If the sensor detects a hit on the blue target, the light will turn from blue to green. However, If it detects a hit on the wrong target, a red light will flash over that target. For each green light, the score increases by 10, and for each red light, the score decreases by 2. The score is registered approximately 50 times per second, meaning if you hold a green light for an entire second, the score will increase by approximately 500.

What also makes UR-IN THE GAME so innovative is that it can be used as a marketing tool or even for potty training. For example, a restaurant or an arcade would want to install our product because word would quickly spread about this unique game, attracting more people to the business. With the user’s attention so fully focused on the game, targeted marketing messages like “remember to conserve water” or “drink more Mountain Dew” or “today only drink refills 30% off” can be displayed on the scoreboard along with the score. For potty training, it would encourage young boys-in-training to use the toilet instead of peeing in their diapers, and then to aim for the toilet and not anywhere else.